Wednesday Mar 16, 2022
The Visionary Brand | The Elements of a Successful Formula
The Visionary Chronicles
CHRONICLE: March 16th, 2022
CONTENT FROM:
THE VISIONARY BRAND BOOK, The Success Formula Behind the World’s Most Visionary Brands
“Exceptionally well written, organized, and presented, The Visionary Brand must be considered essential reading for all aspiring entrepreneurs and corporate executives seeking to expand their market share.
The Visionary Brand is unreservedly recommended for community, corporate, college, university library Business Management instructional reference collections, and for the personal reading lists of entrepreneurs, MBA students, and corporate executives."
James Cox, Editor-in-Chief, Midwest Book Review
PODCAST SERIES: THE VISIONARY BRAND | THE ELEMENTS OF A SUCCESSFUL FORMULA
Over the next several months I will be doing PODCAST’s on the The Visionary Brand, The Success Formula Behind the World’s Most Visionary Brands.
The book is now released, and available across all book distribution locations. I would always appreciate your support in spreading the word through a review on Amazon, Barnes & Noble, social media or any location you connect with others! Your word is what provides a connection to others who may have never heard of the book otherwise…
CONTENT FROM;
The Visionary Brand, The Success Formula Behind the World’s Most Visionary Brands
Available across all book retailers:
Barnes & Noble: The Visionary Brand
PODCAST: THE VISIONARY BRAND | The Elements of a Successful Formula
When you think of genuinely Visionary brands, those who have sustained generational success and have maintained category leadership simultaneously, each was built on Visionary foresight and pillars of success.
These pillars are foundational and must be kept intact regardless of circumstances, irrespective of wanting to change. This principle of building a foundation and hanging on through the storms you encounter, both creating and building your brand, is the most challenging but the most important. Brands are built on trust and loyalty, two ingredients of an innovative formula that today holds even more. These pillars are built slowly, methodically, and with authentication. Although building them takes generations, tearing them down takes only days, if not hours!
So what are these foundational principles all visionary brands adhere to as they move through the stages of brand equity growth, loyalty creation, and trust-building? It takes many different pieces to create a foundation worthy of being visionary, and all we discuss in The Visionary Brand, The Success Formula Behind the World’s Most Visionary Brands. I wrote The Visionary Brand from an inside-out perspective so those who have not experienced what the interworking of truly innovative brands look like and how they operate on a day-to-day basis.
So what are the main ingredients brands must understand, adopt and adhere to in order to achieve visionary status?
- A Creative Engine to sustain innovation
- Consistent Positioning across distribution channels
- An Omni-channel brand experience
- A Power Triad that is working in unison with all team members
- Creating a Culture Matrix which defines inclusion, not exclusion
- Unified Product Vision
- A sticky Ecosystem
- Fuel to drive your marketing strategy
- A killer UX (User Experience)
- The Courage to Create and Be Different!
Each is the DNA make-up of a truly Visionary brand and the ones we discuss in detail in The Visionary Brand, The Success Formula Behind the World’s Most Visionary Brands.
In summary, The Visionary Brand, The Success Formula Behind the World’s Most Visionary Brands, was written for those looking to understand what is significant, being Visionary, being different to sustain long-term success, and what they do to create brand Loyalty. Also, it was written from an inside-out perspective, understanding is as much personal, as it is business acumen. Be a Leader, Be a Visionary, Be Compassionate, Be Great!
Stay True, stay Authentic, be Different, be Great!
Enjoy the Journey!
Bryan Smeltzer, President
LiquidMind Inc.
@LiquidMindsite.com
@BryanSmeltzer.com
© All rights reserved, Bryan Smeltzer, 2022
In my new Podcast, The Visionary Brand | The Elements of a Successful Formula I provide an overview of the elements most, if not all, true Visionary brands and leaders embrace and execute against.
The Visionary Chronicles Podcast
We discuss this and other business strategy topics and pressing issues facing Entrepreneurs, Executives, and Small Business Owners.
Please check out "The Visionary Chronicles" on these sites.
Available on
If you like what you hear, I would appreciate you providing a rating and following to receive my weekly Podcasts, along with exclusive content as a follower.
Subscribe to The Visionary Chronicles PODCAST, and receive The Visionary Chronicles Weekly Newsletter, along with a FREE copy of my new book in exchange for a REVIEW;
THE VISIONARY BRAND, The Success Formula Behind the World’s Most Visionary Brands.
I am providing a FREE copy with the hope you will provide a REVIEW on Amazon, Barnes & Noble, Books-A-Million, or any other international distributions sites the book is currently being distributed.
It is always greatly appreciated when you spread the word through REVIEWS!
Enjoy!
Visionary Interviews, I will be doing some upcoming interviews with some icons in the industry. If you happen to know of someone, I may want to interview, please let me know. Just provide some brief information, and if it works, we will reach out.
LiquidMind
A Brand Strategy Firm for those looking to disrupt their industry, build a global digital platform, business execution leadership, or just need someone who understands your business's complexities and can provide solutions.
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