{"name":"The Visionary Chronicles","short_name":"The Visionary Chronicles","theme_color":"#ffffff","start_url":"/","display":"standalone","background_color":"#fff","description":"<p>I spent 20 years in executive roles at Oakley, adidas, TaylorMade, and K-Swiss — then built and sold my own brand to a VC firm. Now I run LiquidMind, a brand strategy advisory firm, and I share everything I know on this show.</p>\n<p>The Visionary Chronicles is a weekly podcast for CMOs, founders, and brand leaders who want to build iconic, generational companies — not just survive the next quarter. Every episode delivers the brand strategy, visionary leadership, and product innovation frameworks that the world's most admired companies actually use.</p>\n<p><strong>Ranked #1 Visionary Podcast and Top 50 Global Marketing Podcast by Feedspot. Hosted by Bryan Smeltzer — bestselling author of The Visionary Brand (Readers Favorite Award) and The Visionary Leader (#1 Amazon Bestseller, Business Category).</strong></p>\n<p>What you will find here: brand strategy frameworks you can apply immediately, deep dives into history's greatest visionary leaders, real case studies from Oakley, Nike, Apple, Ford, and adidas, premium series built directly from the books, and guest conversations with executives who have done it at scale.</p>\n<p>Start with the series: Becoming a Visionary Brand (brand strategy) or The Road to Visionary Leadership (leadership development). Both are complete frameworks — not standalone episodes.</p>\n<p></p>\n<p><strong>Courses, books, and advisory: TheVisionaryFiles.com  |  bryansmeltzer.com</strong></p>","icons":[{"src":"https://deow9bq0xqvbj.cloudfront.net/image-logo/1880701/Podcast_COVER_1_300x300.jpg","sizes":"300x300","type":"image/png"}]}